TradieTally
Quoting, job tracking and invoicing for Australian trades.
We build what your business needs next
We build, connect, and automate the systems your business runs on: custom software, AI tools, integrations, and the support to keep it all running.
Projects
Recent work
Alpha Home Appliances
Appliance repair, installation and replacement across Sydney.
Bondi Booths
Photo booth and event hire across Sydney.
Deorum
Made-to-measure tailoring in Toorak, Melbourne.
Services
What we build
Software Development
Synetra builds the application a business works inside every day: a quoting tool, a booking flow, a dashboard that replaces the Monday spreadsheet.
AI Solutions
Agents that complete defined tasks, chatbots that resolve enquiries, and language models wired into the systems you already run.
Workflow Automation
Scheduled jobs, webhook triggers and multi-step workflows take over the work sitting between your tools. The common case is someone retyping the same data into two systems.
System Integration & APIs
If a system has an API, an export or a database behind it, it can be connected. Accounting platforms, payment providers, CRMs and directory services are the usual ones.
Database Architecture & Management
Schema and indexes are designed against the queries the application actually issues, then migrated without downtime when the shape has to change.
IT Administration & Support
Identity and access across Active Directory, Entra ID and Google Workspace, plus the Microsoft 365 administration that keeps permissions consistent as people join and leave.
CRM, Marketing & Analytics
A CRM, its pipelines and its reporting are set up so you can tell which campaigns produced revenue.
On-Site Services
Currently VIC only
Someone attends the site and does the work: POS installs, workstation rollouts, server and rack builds, switches, routers and cabling.
Process
How we work
01
Discovery
One or two conversations about how the work happens now. Which systems hold the data, where the manual steps are, and what breaks when volume goes up.
02
Planning
You get the architecture, the milestones and the scope in writing before anything is built. If the estimate moves later, you hear why it moved.
03
Development
Built in increments, with something you can open and click at each step.
04
Testing
Tested against edge conditions, failure paths, and the load the system will see in production.
05
Launch
Deployment, data migration and cutover. On a rebuild, redirects and search equity are planned before anything goes live.
06
Support
The build finishes, the work does not. Most engagements continue as ongoing maintenance: monitoring, updates, fixes and the next round of changes.
Get in touch
Tell us what you're building
We reply within 24 hours.